Client: Erie County Commission on Homelessness, New York
Project: Agency Logo
Created a logo-mark for the organization that expresses a family's transition from homelessness to in a home with the involvement of the organization. This was done with a silhouette of a family 'outside' a house – to depict homeless, and the organization name 'inside' the house to suggest in a home. A circular-arch element adds movement suggesting the transition is a gradual process from a light/uncertain place to a solid/stable place.